IPG shortlist for FOMA 2017

16602875_10154650246989475_2487702956183609877_nIPG Mediabrands has received an impressive total of 26 shortlists for the upcoming Festival of Media APAC Awards. A testament to IPG Mediabrands’ strong global network, the shortlisted entries represent work produced by Ansible, Initiative, UM and from our very own SOCiETY.

Festival of Media APAC Shortlists

Best Communications Strategy
Make Lego the Star of Christmas for LEGO, UM Sydney

Best Engagement Strategy
Pizza Hut Mini Plate Mega Treat for Pizza Hut, UM Rally

The Greats for Art Gallery of New South Wales, UM Sydney

I Want Mother’s Day Too for Krungsri First Choice, Initiative Thailand

Best Event/Experiential Campaign
Door Step School for Door Step School, Lodestar UM

Introduce the PokeMobile for Hotlink, Initiative Malaysia

Best Non-For-Profit Campaign
Door Step School for Door Step School, Lodestar UM

Best Social Media Strategy
I Want Mother’s Day Too for Krungsri First Choice, Initiative Thailand

Best Targeted Campaign
Maxis Reads Minds Using ‘Zero Moment of Travel’ for Maxis. Initiative Malaysia

Best Use of an Influencer
Big C at the Heart of the Matter for Big C, UM Thailand

Bring Out the Bold for Listerine, UM Philppines

Best Use of Content
The Late Shift for Transportation New South Wales, UM Sydney

I Want Mother’s Day Too for Krungsri First Choice, Initiative Thailand

Best Use of Digital Media
Pizza Hut Mini Plate Mega Treat for Pizza Hut, UM Rally

Best Use of Gamification
UGG Hug for UGG. UM China

Game of S, M, L or XL for Drypers, Mediabrands Society Malaysia

Best Use of Traditional Media
The Late Shift for Transportation New South Wales, UM Sydney

Best Use of Video
Big C at the Heart of the Matter for Big C, UM Thailand

Bring Out the Bold for Listerine, UM Philppines

Rojak 360 for Maxis, Initiative Malaysia

Best Insight Award
I Want Mother’s Day Too for Krungsri First Choice, Initiative Thailand

Creative Use of Media Award
Make LEGO the Star of Christmas for LEGO, UM Sydney

The Late Shift for Transportation New South Wales, UM Sydney

Building Hope One Home at a Time for Maxis, Initiative Malaysia

The Effectiveness Award
Hyundai Dealer Stealer for Hyundai Motors, Ansible Australia

The Utility/Public Service Award
Building Hope One Home at a Time for Maxis, Initiative Malaysia

The Festival of Media APAC Awards will be handed out on March 22 in Singapore! For more info check out website here.

Best of luck to all of our finalists!

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