Social TV is here to stay!

Television set sales have been declining, with fewer households owning them and fewer sets per household. But this may be about to turn around. New television technologies, including 4K displays and smart TVs that can access content over the Internet, are gaining interest with consumers. LCD technology is improving, including sets with LED backlighting. One…

My Internship with Society

Wake up, go to work, come home, go to bed. This routine has been repeating itself every weekday since I started my internship here in IPG, which sadly is ending real soon. But I wish my routine is as simple as that. Let me fill you in with the deets in case you’re dying to…

SOCiETY Malaysia bags two Loyalty & Engagement Awards!

SOCiETY Malaysia was a two-time winner at the coveted Loyalty & Engagement Awards 2017, held at InterContinental Singapore. Through its client Malaysia Airlines, SOCiETY was awarded a silver for Best Use of Co-Creation/Crowd Sourcing, as well as a bronze for Best Use of Relationship Marketing – B2C. SOCiETY was also a finalist for the Best…

The Art of Digital Content Marketing Today: Social Media

The digital space with its many assets and different user journeys can be daunting, and also a cause for headaches with brands and marketeers. Let’s take a quick look at Social Media and its role within the Digital Space. There’s a reason why brands have started investing into Social Media, not just because everyone’s on…

Society #Puasa Bersama

A successful run of our #PuasaBersama initiative. With the support of our IPG Mediabrands Malaysia and SOCiETY family, we managed to raise over RM6,000 in funds – and all for a great cause! Here’s a little sneak peak of our Buka Puasa together at Muhibbah.

SOCiETY welcomes Kelvin Sim

Kelvin joins us as General Manager of SOCiETY. He comes from a rich telecommunication and digital marketing background and comes on board to further strengthen our digital offerings. Here’s a few things you need to know about Kelvin from the man himself. I am a PS4 addict. Will choose it over sleep kind of addict…

Making Chatbots Talk

ARTIFICIAL INTELLIGENCE, NOT ARTIFICIAL COMMUNICATION. Since the early days of artificial intelligence inventions, it was made clear that humans have a desire to communicate with technology in the same manner that we communicate with each other. So finally, we are beginning to attain what we wanted from computers all along: we are beginning to talk…

A+M AOTY Shortlist!

With great pleasure we announce that SOCiETY Malaysia has been shortlisted for 3 categories! Content Marketing Agency of the Year Digital Agency of the Year Social Marketing Agency of the Year (Rally Worldwide won Bronze in 2016) The Agency of the Year 2017 Awards Malaysia is produced by Advertising + Marketing magazine, a publication of…

Meet SOCiETY Newbies

WELCOME TO Our latest batch of newbies went thru an induction to SOCiETY which was run by our own Head of Tech Moheeta Tamrakar.